Last year's "Ex-gay Awareness Month" was known best for being a total bust. But if at first you don't succeed, make a really cheesy promo that strategically avoids showing the small crowd:
Aware that anti-gay conservatives like Mat Staver and Harry Jackson support the "ex-gay" movement because it plays into the "love the sinner, hate the sin" view that they use to detach their activism from the actual human beings they harm? We're actually all aware of that, kiddos.