19 Examples of Brands Already Using Hyperlapse for Marketing

19 Examples of Brands Already Using Hyperlapse for Marketing

When Instagram launched Hyperlapse last week, it didn't take long for some of the biggest brands in the world to jump on board and see what the timelapse-creation app has to offer. It's early days, so what follows aren't by any means spectacular examples of how the app can be used for marketing, but it gives us a good glimpse of the potential. Let's take a look...

Disneyland

Disney gives as a glimpse of Paradise Pier in its California Adventure Park.

The North Face

The North Face captures a throng of runners at one of its sponsored races.

Drink Arizona

Drink Arizona gives us a glimpse of its offices, ending with a cheeky little product placement.

Mercedes Benz

Mercedes Benz takes us along for the ride on a closed course with a professional driver.

Seatte Seahawks

The Seattle Seahawks show us their journey and arrival at their game in Oakland.

Taco Bell

Taco Bell takes us on a ride through one of its drive-thrus.

Burton Snowboards

Burton zooms through a quick lunchtime skate session...

National Aquarium

The National Aquarium gives fans a glimpse into one of its tanks...

Footlocker

Footlocker hypes up the launch of a new sneaker with a sped-up unboxing.

Mountain Dew

Mountain Dew leads us on a winding trail with its drink (what else?) at the end.

esurance

esurance takes a peak at tennis stars signing autographs and snapping selfies at its sponsored booth at the US Open.

Bud Light

Bud Light demonstrates what quickly happens to a cooler full of its drinks on a hot summer afternoon...

Sonic

Sonic follows Taco Bell's lead with a ride through one of its restaurants.

Milk Bone

Milk Bone celebrates National Dog Day with a walk in the park and a treat to finish.

Ford

Ford shows off the Active Park Assist feature in one of its new motors.

Chips Ahoy

Chips Ahoy shares some cookies with friends...

Cosmopolitan

Cosmopolitan gives viewers a blink-and-you'll-miss-it tour of its offices.

Nature's Recipe

Nature's recipe shows a dog's-eye experience of playing fetch.

Mike's Hard Lemonade

Another office tour, courtesy of Mike's Hard Lemonade.

Over to you

Have you experimented with Hyperlapse yet? Do you think it will be a useful tool for marketing? Let me know in the comments below!

Andrew Macarthy is a social media consultant and the author of the #1 Amazon Web Marketing Bestseller, 500 Social Media Marketing Tips.

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