The evolution of IT buying groups – TubbTalk03

Phylip Morgan Network Group - IT Buying Groups


Phylip Morgan of Network Group - IT Buying GroupsPodcast: Right Click and Download | Play in a new window


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Traditionally, IT buying groups leverage the strength of their members buying power to negotiate stronger buying terms with IT Vendors and Distributors.


The evolution of IT buying groups

I was recently invited to visit with the Network Group, a UK based co-operative of IT businesses who, as I was to learn from my visit, have developed into a community that provides much more value to their members than just discounts from Vendors and Distributors on products and services.


In episode 3 of TubbTalk, I talk with Phylip Morgan, Managing Director of the Network Group and discuss its origins, its membership and its goals for the future. It was an eye opening insight into the evolution of IT buying groups that I’m sure you will find interesting.


Mentioned in this episode:





Microsoft
Network Group - IT Buying Group Symantec
B2B – Business to Business
B2C - Business to Consumer
Fujitsu
Lenovo
What is a Cooperative?
Bring Your Own Device (BYOD)
Managed Print Services (MPS)
Network Group Website
Network Group Facebook Page
Network Group on Twitter
Phylip Morgan on Twitter



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Watch the video Podcast

You can also watch the video of my interview with Phylip Morgan




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Published on August 26, 2014 04:24
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