Breakthroughs in boredom

People who design apps — or, for that matter, design startup companies — want their creations to elicit excitement. They (usually) design to avoid creating boredom. A fairly recent Canadian study offers exciting insights into the nature of boredom.


Designers take heed!


The study is “The Unengaged Mind: Defining Boredom in Terms of Attention,” John D. Eastwood, Alexandra Frischen, Mark J. Fenske and Daniel SmilekPerspectives on Psychological Science, 2012….


—so begins another Improbable Innovation nugget, which appears in its entirety on BetaBoston.


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Published on August 25, 2014 23:14
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