Choosing an Attractive Mate

Why do we place so much importance on attractiveness? As a society, we value good looks and feel that if it looks good on the outside, it must also be good on the inside. We also feel that better social skills are associated with someone who is attractive and that we might benefit socially from associating with them. Also, don’t we feel that we deserve to be with someone who is attractive?

In reality, the most attractive woman are approached the least, most men finding them too intimidating. T...