Stop Worrying About Scaling
Have you ever heard the phrase “that’s not scalable?” That phrase has kept me up some nights (not really). You want to build your business and at some point you have to worry about what you can handle.
After spending three years building this business I feel like I’ve made some traction. I have an amazing group of clients; I love what I do for a living. As it stands right now (at the time of this writing) I don’t have any open spots for my coaching program.
I only have so many hours in a week and besides coaching I have a lot that I have to get done. I’m at the point where the experts would tell me I should start group coaching or create a program to make things scalable.
For a long time I thought about doing just that until I had a revelation. I talked about it a few posts ago. I don’t care if one on one coaching is scalable or not I’m going to keep doing it.
When I sat down and thought about what I wanted for my business I didn’t worry if it was scalable or not. I wanted elements that worked best for my life and me.
Is what you’re doing scalable?
WHO CARES?? When you’re building the last thing you should worry about is whether what you’re doing is scalable. What you should be worried about is how do you build something that supports you?
Once you get to the point of being fully supported by your dream then you can worry about what’s scalable. Right now focus more on the things you enjoy and really want to see as a part of your business.
We see the advice from the A-Listers about scalability and we have to realize they’re in a different place. When it comes to things like answering email we should answer every email as we build.
When you start to get 100 emails a day that’s one thing, but if you’re getting 10 those are 10 people you have a chance to make a real connection with and possible create a life-long customer.
It may not be scalable in the future but right now it’s absolutely necessary that you make those connections. What about the elements of your business? That’s up to you and your tastes. I have one client who would be a killer one on one coach but that’s not something he’s interested in.
It’s his business and what you do is your business. As you build and see success you’ll see what you want to keep and change. The point is scalability is a buzzword that gets thrown around.
Right now is a building and learning time. You figure out what you want your business and life to look like and make it happen. Don’t be a clone of someone else.
The next time someone tells you what you’re doing isn’t scalable just laugh it off and get to work. Build something that’s right for you and your family.
What elements do you want your business to include?
