Saul Kaplan: Weird Is In

I have to admit when I was growing up and when we raised our children I thought weird was out. Weird was isolated, ostracized, dismissed, and definitely not cool. Turns out I was wrong. Weird is in. Weird is unique, refreshing, remarkable, and definitely cool. It just took me a while to figure it out. The evidence is all around us. Two personal reminders of how weird can be an advantage are a recent trip to Austin, Texas and reading Delivering Happiness by Zappos CEO, Tony Hsieh.

I was asked t...