Roboto Rebooted: Why Google Updates Its Font Like The Rest Of Its Products

With its ambitious plan to create a single design language for all its products, Google had to update its main font to work on any screen.

In the digital age, the printing press has largely gone the way of Dodo, but we still treat the design of typefaces as being as permanent as if it was made up of centuries-old metal blocks. You just don't 'tweak' a typeface... do you?

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