Webinar Recap: Build Your Platform

Yesterday I listened to a webinar presented by Writer’s Digest titled “Build Your Author Platform Online: How to Build a Content-Rich Website that Builds a Massive Fan Base.” Author and copywriter Nick Usborne, in conjunction with American Writers and Artists Inc., hosted the hour-long webinar. I learned a wealth (pun intended!) of great information and wanted to pass it along.

The first glaring point Usborne made is that in the age of sharing, a traditional, static website is not enough. Due...