A toilet-paper brand weighing in on the LeBron James news makes for a really crappy social-media moment.
Congratulations, Cottonelle, you have outdone yourself--and everyone else--with this off-brand tweet. Your social-media manager really s*it the bed on this one. (We're holding ourselves back from the sheer number of bathroom puns we could toss out here, but feel free to share some of your own in the comments.)