Raise your hand if you think that lush eyelashes have anything to do with beauty.

There was a segment on the Today Show recently about products that women can apply to this eyelashes in order to grow them "longer, thicker and more lush."

Lush?  Since when are eye lashes supposed to be lush? 

The problem with the female beauty industry, which includes but is not limited to women's fashion, skin care, make-up and prescriptive eyelash-growing ointments, is that it has seemingly detached itself from the sensible, evolutionary-based determiners of beauty.  Many decisions...