kickstarter: doin’ it wrong

It’s become clear to me I’m doing this Kickstarter thing wrong. For example, take this guy, who is running a Kickstarter to make potato salad. From a modest $10 goal, he has now reached over $7500.

For my next Kickstarter, I will be making fudge. The challenges will be that I will get fancy chocolate molds and put the fudge into those instead of just a glass pan and cutting it up. I may even get cute little paper wrappers for the fancy shaped fudge. Low-end backers will know that there is more...