The Tug of Tradition

Should you ever wish to rile up a gathering of firefighters, to the point that punches may get thrown, bring up the notion that red is a dreadful color for fire engines. You can maximize your irritation factor by citing the work of one Dr. Stephen Solomon, an optometrist best known for proposing that fluorescent lime green is the best color for emergency vehicles. Such an eye-catching color, Solomon argued, forces even the laziest eye to pay attention, thereby minimizing collisions between...