Why 200×5000.com is Brilliant
A few months ago an entrepreneur named Scott Barlow reached out to me via email. I didn’t respond. Not because I’m a jerk or because I’m lazy, but mostly because I’ve received emails like his before and they never go anywhere. The email he sent went something like this:
“Hey Jason, I have a great idea to make $1,000,000! I love what you’ve done with IWearYourShirt, would love to chat with you about my idea.”
What I’ve realized over the years is that tons of people have $1M ideas, about 0% of them actually put in the work to try to make them happen. So after I read this familiar email, I passed on responding to see if Scott was different from the countless others who’ve sent similar emails over the years and never followed up (or put their idea in motion).
Then a funny thing happened. About a week later Scott followed up. Then a week later he followed up again. He had my attention and I thought he might actually be serious about his $1M idea.
Scott and I hopped on a Skype call and began to chat about his $1M idea he calls 200×5000. The idea was good and Scott has lots of experience in the video animation space, but what I really enjoyed was Scott’s passion. Not only did he have an idea, but he had a plan in place to make it happen (and an aggressive one at that). Plus he shared this cool blog post with me, which made me smile.
For the entire month of May, Scott is dedicating his life to try to sell 5,000 units of his $200 “Start your own video animation business” package. I applaud Scott for building a platform to help other people learn how to make side income, but again, that’s now why I think Scott is brilliant.
What Scott may not even realize is that he’s literally created a business that people will pay him to learn how to build and run a business. Whether Scott hits $1M or not, the business is already a success because he’s made $6,200 in the first few days. I know he didn’t spend that much money building the website or the business package, so he’s already created a profitable side business.
Of course it would be amazing and life-changing if Scott hit his $1M goal, but just putting his idea into motion and generating his first few sales is amazing and life-changing. I hope Scott realizes the incredible amount of entrepreneurial experience this project will bring him. Oh, and that he’s getting paid for that awesome experience. That’s brilliant.
If you’re thinking about starting your own business, embrace your inner Scott Barlow. Have a huge goal and work your ass off to achieve it. You and Scott might not make $1M, but actually starting something is incredibly beneficial. My buddy Noah has a cool program that helps you learn how to make $1,000 per month. You might want to check that out.
Anyone can have an idea, but it’s people like Scott who are willing to put an idea out into the world and work their asses off to make it happen that are the ones that will succeed.
Kudos and good luck to you Scott!


