Just had to post this....

Below you'll find a homework assignment from one of my Journalism courses. The idea behind the assignment was to act as the writer on behalf of a company that was gaining a bad reputation from a newspaper and to react to it. As you'll see, a fellow classmate responded to my initial letter, and my professor responded at the end. Thought this was a great conversation.....

ABC Environment changes lineup, goals

In light of the downsized economy, ABC Environment is taking precautions that protect our communities with preventative care. With pollution cleanups in Big City, Little Town and the Mediocre Metro area, ABC Environment took business back to the drawing board. These pollution cleanups were devastating to our community, and ABC Environment’s original goal was to protect the community, not necessarily clean up the mess.

ABC cleaned and handled all three of the chemical contaminations in these areas and all with extreme care to follow all environmental concerns. However, after the pollutants were up to environmental codes, ABC’s chief officers were taken back to why they started the company; to prevent events like those in Big City, Little Town and the Mediocre Metro area. Instead, ABC Environment has downsized the experts of pollutants cleaning up the city and has employed those same experts as educators in the community.

These environmentalists have created educational material on the prevention of polluting the community. These same environmentalists are also available as guest speakers at major events, schools and businesses. ABC Environment is dedicated to keeping the community safe and clean of pollutants that destroy nature and cause illnesses in both animals and members of the community.

ABC Environment welcomes all questions, concerns and patronage in regards to the changing lineup of the company. Please use the following contact information for those questions and concerns or if you are a business owner or community leader in need of ABC Environment’s guest speakers to educate your group.

ABC Environment

123 Green Road

Big City, Safe Carolina 45678

1-800-Clean-Air

Ask for Leaf






Respond










Sir,
You state that it is the goal of your company not to clean up but to prevent the mess,If this is so why are you charging fees for cleanups that you do not intend to complete. Not only this but you have cut your workforce making it more difficult to complete cleanups when needed. In other words if your goal is to educate the community on how to prevent these problems, why should we the citizens pay for information readily available online.
Joe Q. Public








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Collapse Mark as Unread RE: ABC Environment changes lineup, goals Nicholas McGirr Email this Author 6/16/2014 3:57:21 PM



Dear Mr. Q. Public,

It is obvious that the public is not using the available online resources and the results are that there are massive cleanups in years past. Our educators and speakers are multi-tasking by taking on the responsibility of the cleanups as well as educating our community.

Standing firm in our decision to cross-train our staff for the good of the community,

ABC Environment Management.








Respond





(an instructor response)





Nicholas, this is a different approach than I have seen in the past, but I think I like it!

Jim xxxx, M.A.
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Published on June 22, 2014 06:29 Tags: humor
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