I may have already blogged about this, but I’m going to claim chemo brain because I can’t remember. When you have to make a choice between quality and quantity the correct answer is always higher quality, but ideally it is a large quantity of high quality.
Well until I get to that point I’m going to simply focus on high quality. I had a meeting scheduled with my image and branding coach, and I included her into my budding entourage purely based on the quality of her character. Believe me the results she has achieved over the course of her career didn’t hurt in signing that retainer check, but it was the quality of her character that sold me.
If I have already brought this up recently believe me when I say this is a subject that is worth revisiting often. You have to spend a lifetime building a reputation, and it may only take one minor incident to shatter it. Sometimes it is something you do and sometimes you are just guilty by association, but either way your reputation is the collateral damage.
Keep your reputation guarded. Protect it with impregnable walls that are surrounded by a bottomless moat filled with all sorts viscous critters because you may never know how valuable your reputation can be until you’ve lost it.
Published on June 18, 2014 06:00