Why Apple And UMG Could Sink Amazon’s Prime Music

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By Zack O’Malley Greenburg and Ryan Mac

Amazon.com introduced its long-awaited streaming service, Prime Music, on Thursday to much fanfare. As it entered a crowded space ready to do battle with the likes of Spotify and Google, industry observers were quick to note that, with more than 20 million subscribers already in place, Jeff Bezos’ new audio toy immediately became one of the largest paid mu...