This Summer Bud Light Is Going To Take Over An Entire Town

The beer brand is auditioning for citizens who are up for whatever in this civic extension of its Super Bowl campaign.

For the big game this year, Bud Light took over an entire cruise ship and created an epic night in New York City for one unsuspecting dude. Now the brand is combining the two under its "The Perfect Beer for Whatever Happens" campaign, to stock an entire town with people who are--you guessed it--up for whatever.

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Published on June 03, 2014 07:30
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