With hurricane season starting June 1, a new eye-catching logo will pop up across New York City.
You know your area code, you know your ZIP code, but do you know your hurricane zone? That's a question that a new ad campaign, launching this weekend, hopes to answer for residents in New York City. The New York City Office of Emergency Management and design studio C&G Partners have collaborated on a new hurricane awareness campaign called "Know Your Zone," and it aims to help New Yorkers prepare for hurricane season, which starts on June 1.