Does Playing Make You More Creative? Not If You're Doing It Wrong...

This afternoon I spoke at a conference run by Unilever and the ESRC called:

"Cardboard boxes, storybooks and games: Imaginative play in middle childhood"

It was only a 15 minute presentation, so I thought I'd type up what I said while it was still fresh in my mind. Here it is:

What a treat and a privilege to be here. It's been a fascinating day so far; thank you for letting me play my part.

I write books mainly for the 8-13 crowd. It means I get to play every day - with ideas, stories, possi...