In my last newsletter, I mentioned that I wanted to put together some focused groups to help me with marketing. This way, I wouldn't need to blanket the internet with "vote-click-like" type of requests, I could send them specifically to people who were interested in providing a click, a share or a review.
I ran a survey to see where people would prefer to join a group, and it was a pretty close split between Facebook, Goodreads, and a direct newsletter. I implemented a FB group since that was the easiest for me. I'm on FB several times a day. From the initial few days of running that group, I can see that many of the requests I have for my JCP Buzz FB team are pretty FB-specific, like "share this link on your page." Or "comment on this link."
Which means the GR group would be geared toward more GR-specific requests, and the newsletter would be calls to action pertaining to Amazon or LJ or other blogs.
I'd like to do the GR group but I'd need the help of a moderator who could transfer appropriate stuff from FB to GR, and I'd probably call on the group to scout out good opportunities on GR that I should be taking advantage of. I wouldn't be able to visit it as much as I do the FB group; I'd rather prioritize that time for writing.
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JCP Buzz on FB is here - let me know if you'd like to join. We're having some interesting discussions about things like reviews and marketing.
-JCP Buzz Newsletter is now an option on my
newsletter form. If you're already signed up for another one of my newsletters, this form is a bit confusing, so email me at jcp.heat@gmail.com and I'll add you. I haven't sent any out yet, and I can't see creating more than one a week.
-JCP Buzz on GR needs more planning. Feel free to brainstorm ideas here or contact me directly.
Hope to see you...somewhere!
Published on May 02, 2014 07:30
Hope this helps!