Black Friday proves that (low) price really can be delightful. Will retailer greed kill a good thing?

Most of the discussion around a delightful Customer Experience (CX) has been about company-customer interactions. Like the unusually great customer service you get from Zappos. Of course, some companies are able to dazzle us with their products. Like Apple with the iPhone and iPad. But price? Price is usually denigrated as a strategy for losers […]
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Published on November 30, 2013 09:35
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