Really Getting The Word Out ~ As Widely As Possible . . .

So many new authors cropping up in this digital age…

Image courtesy of miguel ugalde ~ http://www.freeimages.com/profile/ugaldew

So many new “experts” telling them how to “Market” or “Promote” or “Build A Platform”…

I’m reminded of the old story about a marketing executive making their report: “We know half our advertising isn’t working; but… we don’t know which half…“

Then, there’s that mysterious maxim about Discovering your Readership…

Simple, I suppose, if you’re writing a book for—oh, let’s s...