How Do I Get The Press To Cover My Company?

Sure, you are in love with your company, but you won't be successful unless you get noticed by the rest of the world--and that starts with getting some coverage in the media. CMO of Gannett Maryam Banikarim and cofounder of fashion site Zady, Maxine Bédat answer this week's reader question.

It's not enough to have a great business if no one knows your company exists, but getting the media to pay attention to your startup can be tricky.

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