How to run a writing workshop: Nine simple tips

As a writer at Siegel+Gale, I get to play in a lot of sandboxes, from shaping messaging strategies to writing sample ad copy. But my hands-down favorite part of the job is leading writing workshops. Workshop sessions bring those strategies to life. They shake people out of their everyday routines. They introduce new writing techniques. And done well, they’re fun (never underestimate the power of fun).

I’ve taught all kinds of writing workshops for everyone from NYC high school girls to senior executives to college students. Here are a few tips I picked up along the way.