I developed the following guidelines for Five Rivers' writers as a way of preparing them for book signing events. I thought perhaps some of you might find them of use as well.
1. Dress appropriately. Think casual business or professional boho. Studies prove people are attracted to a professional, good-looking person and will often rate a person's performance or product higher based upon that appearance. Sounds unfair, but it is a fact.
2. Show up for your signing about fifteen minutes earl...
Published on August 10, 2010 04:17