Is Anybody Listening?

Statistics from the national RWA....


6% of romance readers are between the ages of 14-17.

9% of romance readers are between the ages of 18-24.

40% of romance readers are between the ages of 35-54.

If you tack on the 55-64 age bracket, you get...

51% of romance readers are between the ages of 35-64.


So, only 9% of romance readers are 18-24, and yet the "New Adult" category is the hot new trend. What does this mean? Why is NA so hot, why are publishers pushing younger characters and teen angst (YA)...