Thoughts On Building a Publishing Machine

I’ve been spending a lot of time at various forums for self-publishers recently. They are a wellspring of good advice and the success that a lot of these authors have achieved is both impressive and inspiring.

They almost make it seem easy.

One post over at the Kindle Boards discusses the process of using a mailing list to build sales.The author of the post gives away the secret recipe to her marketing: 1. Write a book. 2. Send a blast to your mailing list announcing the new release. 3. Encoura...