A call to arms

The characteristics of the New Zealander are not naturally attuned to marketing. We are more bent towards egalitarianism, which is nice, but it also means 'tooting your own horn' is not generally looked upon as a good thing.

However in all my years podcasting, and with the example of those that have gone before me into print, I have learned that not to talk about projects is to have them wither on the vine. That's something I don't want to happen to Geist.

I am proud of this book. My editor...