Is Big Data Changing The Business You Are In Without You Realizing It?

Throughout my career, one of the primary ways to classify a company has been its industry. Knowing a company’s industry gave you a solid start on understanding the company. From an analytics perspective, you could make highly accurate assumptions about what data an organization would have, what problems it was trying to solve, and what types of analytic processes would be beneficial for the organization’s business.

I have noticed a trend forming where these historical industry classifications...