Work That Pitch

The pitch is the first thing I think of when I'm working on a new project, and it's the first thing most people will remember later on.  When friends ask me what my new WIP is about, I give them the logline comparison.  "Well, it's X meets Y."  And six months later, when I'm referring to the WIP I'm working on, they always ask "Oh, is that the one that's like X?"  They remember.

A pitch that compares your work to other, existing works gives people a frame of reference.  Sometimes, books are...

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Published on August 02, 2010 05:00
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