How A Panic Over Cancer-Causing Apples Created The Modern Organic Food Market

You may not remember alar, a ripening agent used on apples. But the media firestorm over its harmful effects were a huge turning point in creating a mass market for organic and natural foods.

When the March 27, 1989 issue of Newsweek hit newsstands, Gene Kahn raced out and bought 20 copies.

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Published on February 07, 2014 07:22
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