10 Things Selling in a Flea Market Taught Me about Business – Part 3

Lynn Serafinn shares what she learned about ethical business and marketing during her nearly 20 years running a market stall in American swap meets.

Last week, I took a trip down memory lane and started writing about my experiences running a retail business in the open-air markets of the American southwest. So far, the lessons we’ve talked about are:

Know Your Audience
Maintain Cash Flow
Be Flexible
Know When to ‘Deal’ and Not to ‘Deal’
Understand Your Profit Margins
Have a Diversity of Sources/Supp...