As I grow as an author, I feel I’m learning more about how to be ‘marketer’ (not that I’m not learning more every day about how to be a better author, but my ‘marketing skills’ were/are so woeful that I have sooo much to learn). But thanks to the web and some very smart – and generous -people, I’ve learned a few important things.
Perhaps one of the most important is that visuals are really helpful. It’s easier to catch someone’s eye with a picture, video, drawing, graphic, etc, than it is with just text. I’d kinda known that – hence the pictures everywhere, – but then someone took it a step further and said, I – not me per se, but people in general – needed an avatar that I could/would use on all platforms that would be recognizable as mine. I think I found such an image.
Lily Velden helped me come up with it and the graphic artist is Laird Geoffrey Mead. Pretty cool, no?
In addition, since I started a new Wednesday Brief Story, I asked my friend Alicia Nordwell to create a cover and banner for the posts. Here’s what she came up with:
Again, I rather like it and it does fit the story. So thank you to Cia – who by the way, does freelance covers and banners. If you’re in the market for some, her prices are reasonable and she is super easy to work with.
Published on February 02, 2014 20:22