Be Your Own Publicist: How To Promote Your Work Online

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Once you’ve completed a piece of writing and hit publish, your job as a content creator is far from done.

In fact, your work has just begun. Because once you publish something — now, more than ever — it’s your job to share it with the world and make sure it reaches your audience.

When I write a post for my own blog or guest article for another publication, I like to abide by the ‘rule of 3’ inspired by Theresa Overby: if you create a piece of content, you mu...