So, I’m starting today’s blog with a kind of serious...

So, I’m starting today’s blog with a kind of serious topic. But I’m pissed off and hey, what’s a blog for if I can’t vent? :D

I’ve watched a few of these videos, seen the dramatic reduction of already beautiful stars into unrealistic pin-up girls and I can’t help but ask:

Why?

Oh, I understand why the advertising companies want us to crave flawlessness. How can they peddle their wares if we don’t give a damn about how we look?! This entire beauty/photoshop thing is a guerilla warfare tactic that has gone global and turned into a war. And we need to think of it that way. 

Watch this video and listen to the part where it says Kate Winslet’s thighs were reduced by a third!  :O I mean, what?! Why? Why are we allowing this to continue? Why are governments not putting regulations in place?

Okay, women flogging their guts out as they strive for the impossible is good for the economy; women spend billions seeking what they’ll never find. But how much do eating disorders cost society? And this is a global issue and it’s cross-generational and it will bleed through our children until all women fear being a pound overweight and if they are, then they’ll hate themselves and the men will judge every woman they see for not being the epitome of what the advertising companies sell us. Phew, that was a mouthful!

I don’t get on my high horse often. But to be honest, this really pissed me off. Peddling perfection is a mean and spiteful marketing choice. And the sickest thing is… we’re all so damned used to it, that nothing will change and those who talk about it, are considered weird. Or feminists. 

Hey, I’m just a woman. An imperfect creature with no desire to attain perfection. I’m okay. This stuff doesn’t affect me. I see it for the BS it is. But what about the women who do care? Because there are too many who do.

It’s a sad state of affairs, and I can end on only one question as well as a shake of the head: why are we allowing ourselves to be brainwashed?