What do readers want—and is that only what writers should give them?

There has been a lot of conversation—in the media, on writing blogs and forums and at writing conferences—about
How writers can find readersHow writers can build their platform. How writers can show their publishers (or potential publishers) that they have enough followers to deserve a shot at being published.
And I freely admit that this is a conversation I have been following with no little interest. As I work to build a platform for myself as a fiction writer (my two short fiction e-bo...