Confide: A Snapchat For Professionals, Not Sext-Obsessed Teens

The new app, from Yext CEO Howard Lerman and former AOL exec Jon Brod, stands out from competitors by eschewing a gimmicky UI.

Investors have pegged Snapchat's valuation at $2 billion thanks to the soaring popularity of its self-destructing photo-sharing service. Riding this tidal wave of attention, a number of startups has launched their own ephemeral messaging apps, but few if any have nailed an experience as smart as Snapchat's--until now.
Confide's secret sauce is a simple design that's both functional and fun.

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