Starbucks Channels Old-World Mysticism In New Big Easy Store
The coffee company evokes early 1900s merchant culture for its latest outpost in New Orleans's French Quarter.
Starbucks has opened a new store in New Orleans that's designed to channel the mystical feel of the city itself. Evocative of an early 1900s apothecary, the store is latest in Starbucks's portfolio of hyper-local shops aimed at being part of a neighborhood's culture, rather than disturbing it.
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