4 Mistakes I’ve Made (So Far) in My Crowdfunding Campaign

Photo by Freddie Peña (Creative Commons)

Seven days in, and I’m biting my nails about the pre-order campaign for E-Pub Bootcamp and Co-op. At a fundraising pace that feels like trudging through molasses, weare on track to raise $2,500 by the campaign’s end on December 31st. But I’m still scared.

On the day of the launch, the campaign was looking great. I didn’t expect explosive results, because I’m just not an explosive marketer (know thyself). So when I’d gotten five contributions to total 12....