10 Laws of Highly Successful Networkers
Friends know me as a networker who enjoys connecting with people. When I’m at my best, I’m introducing peers and listening to stories. That willingness to help comes back in many ways. The fact that I’m verbal doesn’t hurt. But talking too much can interfere with one’s ability to hear. To that end, after twenty years of social and business events, I’ve drawn a simple conclusion:
“The best networkers are not big talkers.
They are, invariably, the very best listeners.”
If networking is your goal, simply observe people carefully at your next gathering. Watch folks stick to their clique. Notice how others shmooze, collect cards, but never really connect. Take special note of sales gurus who focus solely on their pitch rather than people. And of course, there’s always someone enamored with their cell phone more than the person they’re talking to.
The above behavior is common, even fun to watch, especially if we just came to see the people show or hang out with friends. But if meaningful relationships are your goal (social or business), there’s a much smarter and profitable approach.
In every crowd there are highly successful networkers. You know them the second you meet them. They smile and listen well. They make people feel welcome. They introduce strangers to one another. They treat everyone with respect. When you see these people, don’t be intimidated. They want you to say, “Hello.” They live for “Hello.”
At their core, strong networkers view everyone as an equal peer, valued client, and potential friend. They’re always curious, caring, and connecting. These are the principles I’ve learned from social entrepreneurs, famous political leaders, and even strangers at funky Halloween parties. So if you care to be a card-carrying member of this VIP club, the rules of engagement are as follows:
10 Laws of Highly Successful Networkers
1 Smile.
2 Be honest and authentic.
3 Show respect, humility, and gratitude.
4 Introduce others; even strangers you just met.
5 Ask friends and colleagues for warm introductions.
6 Ask questions. Listen intently. Find common ground.
7 Offer to help others before asking for what you want.
8 Consider everyone a potential friend, partner, or mentor.
9 Be willing to share ideas and resources – expect nothing in return.
10 Be clear about what you want, who you want to meet, then ask politely.
Final Thought > Think Long Term
Quality relationships take time. Make an effort to meet your host, leaders, and competitors. Take good notes to pick up the next conversation where you left off. A good deal, strategic partner, or lifelong friendship may be on the horizon. Above all else, follow up. E-mails are great but handwritten notes never go out of style.
Happy networking … and remember … when you care, they care!
