Businesses Getting More Social With Mobile Card Payments
Social is the way to go.
If you own a small business and you’re not active in the social media world, you are missing out.
According to HubSpot, 46% of online users count on social media to make a purchase decision. So you better get on it. Think about the things they may want to know about you, and make it available.
Mobile Options
One thing your prospective customers may be seeking is mobile card payment options.
With surprising numbers of users checking social media sites before committing to businesses, you, as a business owner, want to have information at the ready. Facebook and Twitter are commonly checked, and if you’re customers are looking for mobile payment options and you’ve got them – make it known on social media.
For instance, say you own a mobile dog grooming business or you are an independent decorator. You visit your customers at their home and possibly have skipped the brick and mortar shop. Even if you have a storefront, your customers probably rarely visit it if you’re also mobile. You complete your services at their site, they are pleased and now they have to pay you.
Less and less people are paying by cash or check these days (and less business owners are accepting checks); people prefer to pay by credit or debit. You need mobile card payment options.
Perhaps it’s even a deal breaker in doing business with you. But during preliminary research, prospective clients found on Facebook, Twitter or even YouTube that you accept mobile payment. You win the deal.
Consumers More Social with Business Needs
Social media has become the most common online activity.
People use it for everything, not just staying connected to college buddies and gathering high numbers of friends. They use it for finding businesses and what the business is about. If your mobile social media sites aren’t active and up to date, listing all the benefits of your business, you could be missing out.
Keep your social media active by consistently posting and making access to your information easy.
Everything from hours of business, to payments accepted to press releases and special offers should be just a social media click away. And remember, the more people that follow and like you are apt to share your posts as well as let their “friends” know about you.
Fast Company reports that 93% of marketers use social media for business. It’s fast and affordable and has taken the place of print and other marketing strategies.
No matter what it is that you want your customers to know – use social media. Those small things, like mobile payment options, can be the deal breakers and the deal makers.
Don’t lose a customer because they can’t find what they want on social media. Win them!
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