A Book Press Release – An Author’s Must Have

One of the things you will need to add to your portfolio or media kit is a press release, along with a professional jpeg image of you and your book cover(s).  A press release should contain the name of the title, author, and publisher.  Include the ISBN#, size of the book, and the page count, along with the publication date and retail price of the book.  If you chose to get a Library of Congress number, please include that, as well the book blurb, excerpts, any reviews you received, and then finally your bio.

Below is an image of my press release for Federal City’s Secret.  Be sure to use two excerpts that will create suspense or intrigue to draw anyone into buying your book.  Or at least make them curious, right?  If you are sending this to a local bookstore, this information could make or break them into purchasing it to sell in their store.

You will also send this to anyone who requests it or just as an added bonus of information when you are reaching out to the local newspaper, libraries, and bookstores.