So I pretty much hate Klout.

No, that's too aggressive. Klout pisses me off, therefore I choose to ...

So I pretty much hate Klout.

No, that's too aggressive. Klout pisses me off, therefore I choose to ignore it. Yep. Much more accurate. 

As I was writing this today, I realized I might should better (where I grew up, that's good English) log in. And when I did, I was presented with two choices: Login with FB or with Twitter.

[insert Alan Rickman table flip here]

The vast (and by that I mean 90% or more) of my engagement comes from Google+ and not FB or Twitter. Now do you see why I'm enraged? But no matter... I shall press on.

_Klout would like to post to Facebook for you."

Uh... no. I don't want Klout or anyone else posting for me. I know how to do that, and don't really need your help. So piss off. (Which I can tell them to do with "Skip"!)

OK, I'm getting off topic. What I really came here to talk about was the linked article, "Why a Klout score may be an appropriate marketing metric". 

And I have to say... I get it. I can point to lots of (well, a few) screw-ups that Klout has made over the years. But... it's the best we've got. And gaming douches notwithstanding... it's not bad. Given the conditions laid (lain?) forth by the author, I see how it might be the most useful metric we have. And perhaps -- just perhaps -- become a truly disruptive force.

For now.

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Published on November 19, 2013 13:12
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