I'll start with +Jay Baer's closing argument:
"[T]he age of the brand as media company with an emphasis...
I'll start with +Jay Baer's closing argument:
"[T]he age of the brand as media company with an emphasis on owned assets will be a short one..."
This new GPC is one incarnation of cooperative content, though it's a little different than what Jay is talking about.
My own experiment into minimalistic publishing is another, though also quite different from Jay's concept.
And that may be the whole idea. Cooperative content will take many forms, and none of those are predictable in nature.
"[T]he age of the brand as media company with an emphasis on owned assets will be a short one..."
This new GPC is one incarnation of cooperative content, though it's a little different than what Jay is talking about.
My own experiment into minimalistic publishing is another, though also quite different from Jay's concept.
And that may be the whole idea. Cooperative content will take many forms, and none of those are predictable in nature.
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