Buy a Print Book, Get a Discount on the eBook

Amazon’s MatchBook program goes live today. Authors who choose to participate can offer big discounts on the .mobi ebook versions of their titles if the reader chooses to buy them with the print version. Hopefully this will create an investment for people to buy more print editions, as they’re not sacrificing the instant gratification of being able to read a book with a click.

All of my titles are enrolled in this program, with discounts of at least 50% being offered. Traditionally most people buy the ebook edition, so hopefully this will lead to more print sales.

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