Technology is everywhere in soccer. From hi-tech fabrics, divot-defying cleats, and dynamic new ball technology, sports firms such as Adidas and Nike are constantly pushing the boundaries for new and innovative products. And the matches you see on TV are the best yet, with FIFA, who owns the television rights, sticking cameras everywhere they can possibly stick them so that TV spectators can enjoy the hits--and misses--from every conceivable angle.
There is, however, one blind spot. And
Published on June 28, 2010 07:10