Logo Study: THE HULK Part 3

Images © Marvel Characters, Inc.

In 1985 THE INCREDIBLE HULK gained this new logo, which is probably my least favorite for the title. The word HULK follows earlier versions in general, but is made with perfectly regular and smooth strokes with sharply squared corners. The one-point perspective telescoped drop shadow receding toward the bottom center is fine, but it all looks very mechanical and slick, which I find not a good match for this character. THE INCREDIBLE is much larger than...