The Right Way to Buy My Books is Your Way

I have received a number of Tweets and e-mails asking a very flattering question, namely: What version(s) of my books should someone buy if they wanted to maximize my royalty on that sale?


I appreciate this. I really, really appreciate this. It’s a kind and generous impulse and I want you to know it means a lot to me.


But.


Please don’t ever buy one of my books in a format you think will send me a maximal percentage of money. Please buy the format that is most desirable or convenient to you. Buy the format that will enable you to have the most enjoyable reading experience. After all, if I encourage you to buy an inconvenient or uncomfortable format for my own sake, I’m basically telling you to endure unnecessary bullshit for the sake of a few extra pennies or dimes in my pocket. I can’t stand that… no sane writer wants to achieve financial success by scraping it painfully out of their readers, one person at a time.


As I see it, I make my money in the aggregate. It’s why we’ve been doing these “get an e-book of The Lies of Locke Lamora for 99 cents/pence” promotions recently. I earned a respectable advance for a first-time novel on Lies, and it earned out before it was even published. Lies has been delivering regular royalties for seven years now. It’s sold about 300,000 copies in the US and UK/Commonwealth, and I don’t have up-to-date figures for the rest of the world. So… it’s done its job! It’s made its money! Everything since and henceforth is gravy… now the game, as I see it, is about trying to attract new readers and make them comfortable, not gouging them for every last possible penny.


So.


Buy my work in the format that works best for you. The format that will be least distracting. Buy it with yourself in mind, not me. I assure you I’ll be okay. The easier and more comfortable your reading experience is, the more okay I’ll be!


However.


If you are truly interested in seeing the Gentleman Bastard sequence kick in all the doors it can, and in rewarding my editors for their long-suffering patience and hard work, and in tickling the folks holding the purse strings at the various publishing HQs so they’ll cry “More! More Bastards! More Bastards for everybody!”… well, there is a thing you can do, if it’s all the same to you.


Buy a physical copy of The Republic of Thieves. Buy it soon.


There are these lists, you see. Amazon bestseller… NYT bestseller… Locus bestseller… Sunday Times… and so forth. Some of them are silly and archaic and incomplete and maddening, but some of them are worth the trouble to claw one’s way onto. And the more books are sold, and the sooner, and (sadly, for now) the more physical copies are moved… the greater the chance I have of finally nudging my way into the bottom rungs of some of those lists. And that will mean good things, if you want to see more books, and if you want to see them given decent marketing budgets, and pleasant quantities of Advance Reader Copies.


So if you have a mind to do something generous for me and my brain-droppings, don’t aim for getting me a few extra cents. Aim to bump these books up in the numbers game. Like I said, it’s silly. It’s an incomplete portrait of the bookselling market. It’s not something I would pursue for its own sake. But it can’t hurt the future of Locke and Jean one tiny bit. It can only help.


The Republic of Thieves is now available on store shelves (and in e-format) in the United States and the UK/Commonwealth. Thank you from the bottom of my heart to all of you who’ve waited for this day, and to all who’ve pre-ordered or already purchased it. May the book deliver something you’re hoping for.


Mirrored from Lynch Industries.

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Published on October 09, 2013 21:59
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message 1: by Desiree (last edited Oct 11, 2013 04:21PM) (new)

Desiree (Anxious Opossum) I bought the eBook but I got two people hooked on the first two, and they bought physical copies of RoT this week. I consider that a win.


message 2: by Nikki (new)

Nikki I consider the fact my local, old-as-boots spec fic specialty bookstore had it before the Giant Chain, a win. I'm pleased to have put my money to them and yourself. Your release was a surprise part of my personal Bookmas--I can't wait!


message 3: by Bren (new)

Bren Hey Scott, I'm curious, but how does pre-order sales affect a book's sale record? Is that solved into the first week sales or first day sales? Or is it's own separate category? I totally understand the important of those and would love to know the answer for the future to help support authors, like you, who I enjoy reading.


message 4: by Helen (new)

Helen Connor Hard copy version pre-ordered three years ago, despatched a few days ago - a record? SO happy it's nearly here!


message 5: by Martha (new)

Martha I pre-odered RoT when we had the FIRST to-be-released-in date and KEPT pre-ordering every time a new date came out. Had it sent to AZ thinking I'd be back there when it arrived but I'm still in CA following eye surgery. Frankly, looking forward to more Locke and Jean is the only GOOD thing about going back.


message 6: by Pathos (new)

Pathos The Mighty Hard cover for me. It was a no-brainer. It will occupy a nice place on one of my bookshelves, just as soon as I'm done with it.


message 7: by Christy (new)

Christy I'm excited about the audiobook coming out next week. I'm hoping Audible will carry it as well.


message 8: by P (new)

P What an adorably noble post. I supose I have to read one of your books now.


message 9: by Debi (new)

Debi P wrote: "What an adorably noble post. I supose I have to read one of your books now."


message 10: by Debi (new)

Debi aren't you the lucky one!!


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