How to Use Twitter for Customer Service

If your customers have any complaints about you, you can be sure they are voicing them loudly on Twitter. Here’s how to change their whines into praises.

If your business has customers, at least some of those customers (probably a lot of them) use social media to some degree on a daily basis – and will be happy to use it to grumble about anything you do or say that they don’t like.

The advent of social media sites such as Facebook and Twitter has brought to the general population an opportunity...